Marketing and Communications

Giving a voice to our mission, goals and passion for excellence

The Office of Marketing & Communications tells the University of Washington Bothell story. Here’s what we do:

  • Create and implement internal and external communication strategies for UW Bothell, including emergency and issues communications.
  • Produce and distribute news stories and social media content about the activities and accomplishments of UW Bothell students, faculty, staff, alumni and partners.
  • Oversee central website, content marketing, advertising and videography projects.
  • Handle UW Bothell media outreach and relations.
  • Manage the UW Bothell brand, including logo program usage.
  • Provide creative services and consultation to faculty and staff.

Media relations

For Journalists

Would you like to speak with one of our faculty experts? Contact Maria Lamarca Anderson, director of communications, via email to mariala@uw.edu or by phone at 206.960.3851.

Internal communications

Stay connected to what’s happening on campus.

  • The Mailroom is a monthly newsletter with news for and about faculty and staff. Read The Mailroom and submit stories.
  • Subscribe to the In the Know listserv for UW Bothell faculty and staff who want to be “in the know” about events and topics that help create community campuswide.
  • Subscribe to our campus calendar to learn about events in advance and make plans to attend in support of our campus community.
  • UW Bothell leadership may share important and time-sensitive information in between or in addition to The Mailroom. These emails will come from “NewstoKnow.” Take a moment to ensure your email settings allow for these messages to go to your Inbox and not a spam folder.

Web and electronic communications

Whether you need help with your existing webpages or are planning for another form of digital communications, the marcomm team can assist.

Our goals:

  • Create a consistent look and feel across the entire UW Bothell website.
  • Create user-friendly navigation throughout the website.
  • Promote excellent, interactive, up-to-date content on uwb.edu and social media channels.

Consultation services:

  • Website design, content and governance
  • Social media best practices
  • Marketo emails and newsletters
  • Digital accessibility

Web project requests

To request help with a digital project, please email uwbweb@uw.edu.

Email marketing

Marketo is tool provided by central UW Advancement to create emails and newsletters. To inquire about this tool, email uwbweb@uw.edu. If you are an existing user with technical questions, email mktohelp@uw.edu.

Content marketing and visual design services

UW Bothell’s Marketing & Communications team can help you make the most of your outreach efforts, from marketing strategy consultations to content and brand reviews, graphic design, print services and, as needed, referrals to other University resources or external vendors. Read more about our content marketing and graphic design services or send your visual brand questions to uwbdesign@uw.edu.